Effective Date: [31/12/2024]

This Brand Policy outlines the guidelines and terms governing the use of BMEXTERN’s brand assets, including trademarks, logos, slogans, and other identifiable elements (collectively referred to as “Brand Assets”). By using BMEXTERN’s Brand Assets, you agree to comply with this policy. If you have any questions or need further clarification, please contact us at support@bmextern.com.

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1. Ownership of Brand Assets

BMEXTERN owns all rights, titles, and interests in its Brand Assets. Unauthorized use or modification of BMEXTERN’s Brand Assets is strictly prohibited.

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2. Permitted Use

You may use BMEXTERN’s Brand Assets only in the following circumstances:

• Marketing and Promotion: When promoting an authorized partnership, collaboration, or campaign with prior written approval from BMEXTERN.
• Press and Media: For news reporting or editorial purposes in a manner that accurately represents BMEXTERN and adheres to our guidelines.
• Community Use: To identify yourself as a member of the BMEXTERN community, provided the use complies with this policy.

All uses must:

• Be truthful and not misleading.
• Comply with applicable laws and regulations.
• Maintain the integrity of BMEXTERN’s brand.

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3. Prohibited Use

You may NOT:

• Use BMEXTERN’s Brand Assets in any manner that suggests endorsement, sponsorship, or affiliation without explicit written permission.
• Modify or alter BMEXTERN’s logos, trademarks, or any other Brand Assets.
• Use Brand Assets in a way that is defamatory, offensive, or harmful to BMEXTERN’s reputation.
• Combine BMEXTERN’s Brand Assets with other logos or designs to create a composite logo.
• Use Brand Assets on merchandise, products, or services without prior authorization.

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4. Guidelines for Logo Usage

• Clear Space: Always maintain a minimum clear space around the logo equal to the height of the “B” in “BMEXTERN.”
• Size: Ensure the logo is legible and not distorted. Do not resize in a way that compromises quality.
• Colors: Use only the approved color variations of the logo. Do not change the logo’s color.
• Backgrounds: Use the logo on a solid background that provides sufficient contrast for visibility.

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5. Trademarks

The following are registered or unregistered trademarks of BMEXTERN:

• BMEXTERN™
• The BMEXTERN Logo™
• “Building Better Business Connections”

All trademark rights are reserved. Any use of BMEXTERN’s trademarks without permission may result in legal action.

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6. Reporting Misuse

If you become aware of any unauthorized or inappropriate use of BMEXTERN’s Brand Assets, please report it to support@bmextern.com. Provide details including the nature of the misuse, where it occurred, and any supporting evidence.

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7. Updates to the Policy

BMEXTERN reserves the right to update or modify this Brand Policy at any time. Changes will be effective immediately upon posting on our website. Continued use of our Brand Assets constitutes acceptance of the revised policy.

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8. Legal Action

BMEXTERN reserves the right to take legal action to protect its Brand Assets from unauthorized use or misuse.

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Contact Us

For inquiries or requests related to BMEXTERN’s Brand Assets, please contact:

Email: support@bmextern.com